This is number 37 in my occasional series of 12″ records from the 80s that had an effect on my life.
1985 release this time around. I probably missed it at the time, but would have heard it in some club somewhere. Unlike Afrika Bambaataa on the previous record, I am really struggling to find information about the origins of this track.
Many may remember it from a Cadbury’s chocolate advert from the early 00’s, but I mainly connect it with early StreetSounds scene in the UK.
As a total aside, for quite a while I had the intro as my ringtone on my phone, and it was always an icebreaker whenever people heard it.
Going for it, the track has a simplicity in the melody, and instrumentation and one of the ultimate creative uses of a Vocoder in the entire 80s.
Top 50 12 Inches of the 80s What's it all about?
Inspired by all the lists you see on FaceBook saying “Post your favourite albums, but don’t say anything about them…” I thought, hell I’m gonna say a bit about them and why they’re special. As a general rule I have chosen particular extended vinyl versions of the tracks for various reasons, amongst them they extend the length I can listen to them, and they often add extra ambience to the Radio Friendly 7″ version.
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Legendary US record producer Tom Moulton was probably one of the prime movers in developing 12-inch releases, he had discovered that the 12-inch had vastly superior sound quality, producing grooves perfect for the discotheque. It was music for hedonistic dancers – for metronomic beats, fewer vocals, stripped back instrumentation, slow-fading echo effects, sustains, slow builds in pace and intensity to maximum peaks.